Text-to-donate is a form-based, text-based mobile fundraising technique that can be started by either the organization or the supporter. After then, a link to the mobile donation form is emailed to supporters. The gift is considered a success when donors have finished providing their information.
How Does Text to Donate Work?
Here is how text to donate works:
- Find a charity or nonprofit that offers text-to-donate: Many organizations now offer text-to-donate services, so it’s worth checking with your favorite charity to see if they support this option.
- Learn the keyword and shortcode: Organizations offering text to donate have a designated keyword and shortcode you’ll need to text to donate. This information should be readily available on their website or social media accounts.
- Text the keyword to the shortcode: Once you have the keyword and shortcode, text the keyword to the shortcode and follow the prompts to complete the donation process. Most organizations use a secure payment gateway to process donations, so you can rest assured that your information is safe.
- Confirm your donation: Once your donation has been processed, you should receive a confirmation text with details of your donation, including the amount, date, and recipient organization.
Why Should You Use Text to Donate Service?
What is the purpose of a text donation service for a nonprofit? Simply because it is effective.
The most typical use of mobile devices worldwide is undoubtedly texting. And texting is far more likely than any other communication to connect with the upcoming generation of millennial donors. It stands to reason that using mobile-specific media like text messaging will help you reach a wider audience as mobile penetration keeps rising.
Text to Donate is practical.
Texting is quick, easy, and quick. Additionally, it comes standard with every phone made. No need to download an app, and many times you don’t even need WiFi or a data plan. One of the most underappreciated corporate technology is texting.
What is Text to Give?
Supporters can donate by text message using the carrier-based mobile fundraising technique called “text-to-give.” The donation amount automatically applies to the supporters’ phone bill when they text a keyword to the shortcode.
How does it work?
- Find a charity that offers text-to-give: Many organizations now offer this service, so check with your preferred charity to see if this option is available.
- Learn the keyword and shortcode: Organizations offering text-to-give have a specific keyword and shortcode you’ll need to text to donate. This information is usually available on their website or social media accounts.
- Text the keyword to the shortcode: Once you have the keyword and shortcode, simply send the keyword and follow the instructions to complete the donation process. The organization’s payment gateway is typically secure, protecting your personal information.
- Confirm your donation: After your donation has been processed, you will receive a confirmation text with details of your donation, such as the amount, date, and recipient organization.
Why should you pick text-to-give?
The simplicity of the text-to-give approach makes it appealing to contributors. Few SMS messages are necessary to finalize a gift, saving your supporters time and effort.
To be qualified, your organization must first fulfill a few prerequisites. Organizations must fill out an application and meet the requirements. You only need to set up a short code, keyword, and donation amount once eligible for text-to-give.