We know how helpful Power Textor is, but today, we will look at some key Texting statistics and why it’s essential that despite email and social networks, SMS is still one of the most popular methods of staying in touch with customers.
Industry Examples and Statistics
The following are some SMS Marketing statistics for different industries you can utilize to solve your business needs.
Stat #1
On average, text messages have an open rate of 98% and a response rate of 45%.
1. Non-Profit:
Non-profit organizations leverage Power Textor to effectively reach donors and volunteers, ensuring that important messages about fundraisers, events, and volunteer opportunities are seen and responded to by a large audience.
Stat #2
91% of customers prefer business text messages as a communication medium over emails.
2. Travel and Entertainment:
Businesses in the travel and entertainment industry use Power Textor to send booking confirmations, event reminders, and special offers directly to customers’ phones, providing a convenient and preferred communication channel.
Stat #3
SMS marketing has a click-through rate of 19% compared to the 4% CTR of email marketing.
3. Retail:
Retail businesses utilize Power Textor to send promotional offers, product updates, and order confirmations via text message, resulting in higher engagement and conversion rates than traditional email marketing.
Stat #4
According to research, the average American citizen checks their phone 96 times daily (once every ten minutes).
4. Events and Politics:
Event organizers and political campaigns leverage Power Textor to send event updates, campaign messages, and polling reminders directly to constituents’ phones, ensuring timely and frequent communication.
Stat #5
In 2018, texting was the favorite way of communicating among teens ages 13 to 17 in the US (35%).
5. Education:
Educational institutions utilize Power Textor to send class reminders, assignment notifications, and important announcements to students and parents, meeting the communication preferences of younger generations and improving engagement.
Stat #6
Up to 60% of customers want to be able to reply to the texts they receive.
6. Real Estate:
Real estate agents leverage Power Textor to send property listings, appointment reminders, and follow-up messages. This allows customers to respond quickly and engage in two-way communication for inquiries and scheduling.
Stat #7
Businesses can see an 11% to 30% increase in engagement for text campaigns geared to millennial customers.
7. Healthcare:
Healthcare providers use Power Textor to send appointment reminders, health tips, and prescription notifications to patients, catering to the communication preferences of millennials and improving patient engagement with healthcare services.
Stat #8
75% of customers would like special offers sent to them through text messages.
8. Restaurants:
Restaurants leverage Power Textor to send special offers, reservation confirmations, and menu updates directly to customers’ phones, satisfying customer preferences and driving repeat business through targeted promotions.
Stat #9
On a global scale, 5 billion people own a cell phone, and 2.29 billion can be reached through SMS/cellular and not via the Internet.
9. Entertainment:
Entertainment companies use Power Textor to send event invitations, ticket offers, and exclusive content updates directly to audiences’ phones, reaching a vast global audience through SMS even in areas with limited internet access.
Power Textor Can:
Send Reminders: Ensure clients, customers, or stakeholders stay on schedule with timely notifications and reminders.
Build Customer Loyalty: Foster long-term relationships and repeat business by engaging customers with personalized communication and exclusive offers.
Send Promotions: Drive sales and increase revenue by directly delivering targeted promotions, discounts, and special offers to customers’ phones.
Fully comply with regulations: Adhere to legal and industry regulations by providing opt-in/opt-out mechanisms and maintaining compliance with data protection laws.
Get new customers: Expand your customer base and reach new markets by attracting and converting leads through targeted marketing campaigns.
Get customer reviews: Collect valuable feedback and enhance brand reputation by encouraging satisfied customers to leave reviews and testimonials.
Send event invitations: Personalize invitations and reminders for events, promotions, or special occasions to increase attendance and engagement.
Integrable with other apps: Seamlessly connect Power Textor with existing software and platforms to streamline operations and enhance workflow efficiency.
Give us a call so we can demonstrate the powers of Power Textor.
